How It WorksFind Your DeedzPricingFAQDo The Deedz →

Down & Dirty Advertising.

When ads go high, we go low.

This is advertising with street cred...Literally.

Ads don’t need to shout to be seen. They just need to be right under your feet. Dirty Deedz turns overlooked sidewalk space into high-contrast, ground-level advertising—cleaned into existence using water and pressure. No ink. No stickers. No permanent marks. Just smart placements where people are already looking: down.

Dirty Deedz sidewalk ad with phone
About Us

Guerrilla Marketing Meets Clean Streets

Dirty Deedz™ is ground-level advertising—literally. We partner with property owners, clean their sidewalks for free, and turn that space into high-impact ad placements for local and national brands. No ink. No vinyl. No waste. Just water, pressure, and a whole lot of street cred.

100%Environmentally Friendly
10%Revenue Share
0Permanent Marks
100%Unforgettable
The Process

How It Works

We clean dirty sidewalks to reveal temporary, high-impact ads, right where foot traffic slows, pauses, and looks down. It’s advertising at an all-time low and that’s the point.

How it works

Retail corridors, corners, storefronts, transit paths.

Clean their sidewalks at no cost and turn designated areas into temporary ad space.

Ads are revealed through contrast: dirt vs. clean concrete.

2-4-6 month durations, priced by size, location and foot traffic.

When the Deedz are done (campaign ends), the sidewalk returns to a clean slate.

Property Owners

Turn passersby into passive income.

Your sidewalk already gets walked all over. Now it can pay rent. Dirty Deedz™ covers the cleaning cost and shares ad revenue with you. All you do is sign the 2, 4 or 6 month Deedz™ to a sidewalk or wall parcel you own. That’s it! It’s a win/win.

Your Sidewalk. Your Revenue.List Your Deedz →

Professionally Cleaned Sidewalks

Why pay for clean sidewalks when Dirty Deedz will pay you to clean them. It’s a win-win!

JanFebMarAprMayJunCleanliness Score▲ 94%
01 / 03

Revenue Sharing from Ad Placements

Each of your dirty sidewalk frames are your “Deedz”. Let us fill it with passive income! Make up to $200 for each slab of sidewalk!

Monthly Revenue Share▲ 25%Q1Q2Q3Q4
02 / 03

Full Approval Rights on Advertisers

Dirty Deedz™ will not apply direct competitors or illegal ads on your property.

100%Your Approval✓ Brand Vetted✓ No Competitors✓ Legal Compliant
03 / 03
BROADWAYW 34TH STW 23RD STW 14TH STHOUSTON STCANAL ST5TH AVEPARK AVE3RD AVE© Mapbox © OpenStreetMap
Dirty Deedz
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Sidewalk Preview
Available
Tribeca North
375 Greenwich St
TribecaMedium Traffic18 sq ft
Select Lease Term
THE STREET CRED2 Mo
THE HUSTLE4 Mosave $200
THE TAKEOVER6 Mo
Design & Creative
I'll design it using your template
Download our stencil, add your design, upload
Design it for me +$200
Our team creates your stencil from scratch
Tribeca North
Ad Copy
THE HUSTLE
4 Mo
Ad Copy
Headline ★
Watch Your Step!
Subheadline
Lay the Groundwork...
Call to Action ★
DirtyDeedz.com
Upload Template ★
Completed template · PNG, SVG, AI, PDF
Save & Review
CHECKOUT
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Your Saved Deedz (1)
St. Marks Place
27 St Marks Pl · Parcel 1 of 3
$1,400
LeaseTHE HUSTLE · 4 Mo · $350/mo
DesignClient template
HeadlineWatch Your Step!
CTADirtyDeedz.com
Grand Total (1 Deedz)
$1,400
Your Details
Full Name
Email
Company (optional)
Phone
Checkout All Deedz
Find Your Deed

Lease a Sidewalk.
Anywhere.

Browse available sidewalk and wall Deedz across the city. Pick your location, choose your duration, and lock in your ad space.

Scroll to explore ↓

Live Availability

Real-time sidewalk inventory updated daily. See which parcels are open, which are multiple parcels, and filter by neighborhood and foot traffic.

View Deedz Map
01 / 04

Lock In Your Terms

Choose a 2, 4, or 6 month lease—longer runs get better rates. Then decide: bring your own design or let Dirty Deedz Studios handle it for you.

View Deedz Map
02 / 04

Your Ad Brief

Type your headline, subheadline, and call to action. Upload your finished template or let our studio build it. Hit Save & Review when you’re ready.

View Deedz Map
03 / 04

Review & Checkout

Review your saved Deedz, confirm the grand total, and enter your details. One tap and your sidewalk ad campaign is live—paid securely via Stripe.

View Deedz Map
04 / 04
Your Ad, Your Way

SubmitYour Ad
OR
Let UsDesign It

Upload your own custom ad or have our team create one for you. Either way, follow the specs below to ensure your ad looks sharp on every surface.

Upload Your Own Ad

Already have a design? Upload your print-ready file and we’ll handle the rest. Just make sure it meets our specs below.

Have Us Create Your Ad

Don’t have a designer? No problem. Our team will craft a professional ad that meets all guidelines and gets your message across.

Accepted File Types

  • Adobe Illustrator (.ai)
  • PDF (print-ready, high-res)
  • Vector formats only
  • No JPG, PNG, or raster files

Size & Safe Zone

  • Standard ad sizes available
  • 3" safe zone border on all sides
  • Keep all critical content within safe zone
  • Download template for exact dimensions

Typography Rules

  • Minimum letter height: 2 inches
  • Weights: Medium, Semibold, or Extra Bold
  • No lightweight or thin font styles
  • No script or decorative typefaces

Color & Style

  • Black and white only — no colors
  • High contrast for readability
  • Solid fills, no gradients
  • Clean, bold compositions

Best Practices

  • Keep messaging simple and direct
  • Limit text — less is more
  • Use the provided template
  • Test legibility at actual print size

Not Approved

  • Letters smaller than 2" in height
  • Light, thin, or ultra-light weights
  • Script, cursive, or handwritten fonts
  • Color artwork or photographs

Download the Ad Template

Use our pre-built template to ensure your ad meets all specs. Available in PDF and Adobe Illustrator formats.

Download PDF TemplateDownload .AI Template
Pricing

Do the Deedz

A product so good it stops you in your stroll. Sure, we get looked down on and walked all over—that's the whole point. Dirty Deedz, done dirt cheap. Here's the down low.

Best for Short Events
The Street Cred
$400/mo
$800* / 2 months

Stand your ground. Drop your mark on the map. Two months to test the pavement and see what sticks. No commitment speeches—just concrete results.

$80 Owner Payout+
10% passive income paid to property owner after the final wash to a clean slate.
  • 1 sidewalk or wall Deedz
  • Professional pressure-wash install
  • Final clean-slate wash included
  • Deedz starts within 2 weeks of approval
Lock It Down →

*Price with your design. +$200 if we design it.

Best for Campaign Runs
The Hustle
$350/mo
save $200
$1,400* / 4 months

The real play. Four months of foot traffic pounding your name into the neighborhood. This is where brands stop being logos and start being landmarks.

$140 Owner Payout+
10% passive income paid to property owner after the final wash to a clean slate.
  • 1 sidewalk or wall Deedz
  • Professional pressure-wash install
  • Final clean-slate wash included
  • Deedz starts within 2 weeks of approval
  • Priority placement scheduling
Stake Your Claim →

*Price with your design. +$200 if we design it.

Best for Brand Awareness
The Takeover
$333/mo
save $400
$2,000* / 6 months

Six months. One block. Total dominance. You're not renting a sidewalk—you're claiming territory. The longest run at the lowest burn.

$200 Owner Payout+
10% passive income paid to property owner after the final wash to a clean slate.
  • 1 sidewalk or wall Deedz
  • Professional pressure-wash install
  • Final clean-slate wash included
  • Deedz starts within 2 weeks of approval
  • Priority placement scheduling
Take The Block →

*Price with your design. +$200 if we design it.

Dirty Deedz Van
The Full Crew

Multiple Deedz. Bigger Messages. Custom Campaign.

Need to blanket a neighborhood, run multi-block campaigns, or go bigger than a single parcel? We'll build a custom package with volume pricing, dedicated project management, and a rollout plan that hits every sidewalk on your list.

Talk To Us →

All contract terms must be agreed to by both parties (Advertiser & Property Owner). Scheduled Deedz will begin within 2 weeks of mutual approval. The Lessor (property owner) is solely responsible for confirming property rights and legal authorization for the placement. Dirty Deedz™ is exempt from any liability related to property rights or ownership disputes. All ads are subject to size, safe-zone, and design spec requirements outlined in our Ad Guidelines.

Testimonials

Loved by Thousands

Don't take our word for it — hear from the teams already using EvoTrack.

★★★★★
“EvoTrack completely transformed how we handle data. Our team saves 15+ hours a week and our accuracy has never been higher.”
AK
Alex KimVP of Engineering, Arclight
★★★★★
“The predictive analytics alone paid for our subscription in the first month. It’s like having a crystal ball for our metrics.”
SR
Sarah ReevesHead of Product, Novalink
★★★★★
“We evaluated 12 platforms before choosing EvoTrack. Nothing else comes close in terms of speed, design, and flexibility.”
JM
James MorenoCTO, Baseline Systems
★★★★★
“Integration was seamless. We were up and running in under a day and the support team is incredibly responsive.”
LP
Lisa ParkOperations Lead, Helix Health
FAQ

Questions? Answers.

Everything you need to know about sidewalk advertising with Dirty Deedz.

We use high-pressure water to clean your brand’s message into dirty sidewalks. The contrast between clean and dirty concrete creates a visible, temporary ad — no ink, paint, or permanent marks.

Campaigns run in 1, 2, or 3 month terms — what we call Deedz. Duration depends on your goals, budget, and the location. Longer terms get better rates.

Yes. Property owners receive up to 25% revenue share from ad placements on their sidewalks, plus free professional cleaning. It’s passive income for space you already own.

Absolutely. Reverse graffiti (clean advertising) is legal because we’re removing dirt, not adding anything. We also work directly with property owners who approve all placements.

When the Deedz are done, we clean the entire sidewalk. The ad naturally fades as dirt returns, and the surface goes back to a clean slate — no trace left behind.

100%. You have full approval rights. Dirty Deedz will never place direct competitors or inappropriate ads on your property without your sign-off.

Dirty Deedz Watch Your Step TeeDirty Deedz Snapback
Rep the Brand

Get Your Dirty Deedz Swag

Hats, tees, and gear for the crew that likes it down & dirty.

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Property Owners

Register Your Deedz

Own a storefront? Turn your sidewalk into a revenue stream. Sign up and start earning.

Register Now →